Apple Expands ‘Tap to Pay’ Feature to Brazil

Apple Expands ‘Tap to Pay’ Feature to Brazil

Apple’s ‘Tap to Pay’ Now Available in Brazil

Apple’s Tap to Pay feature, which allows physical payments to be accepted directly on an iPhone, has been rolled out in Brazil. The feature was first introduced in the United States in 2022 and has been gradually expanding to other countries. Merchants in Brazil can now use their iPhones as a card machine to receive debit and credit payments through proximity. This functionality is compatible with major card brands, including Mastercard, Visa, and American Express, and allows customers to make payments using a card, Apple Watch, or iPhone.

How ‘Tap to Pay’ Works

Included in the service is an app to process the operation, which requires the input of the payment amount and other details. The customer then brings their iPhone or Apple Watch close to the merchant’s Apple phone to initiate the payment. All payments are made through Apple Pay and can use a debit or credit card via NFC, or another digital wallet. Apple ensures that all transactions are protected with encryption.

Reactions to the ‘Tap to Pay’ Rollout

Jennifer Bailey, Vice President of Apple Pay, expressed enthusiasm for the feature’s expansion to Brazil, stating, “Tap to Pay on iPhone has helped businesses around the world of all sizes – from self-employed to large retailers – to offer new payment experiences, and we are excited to bring an easy, safe and private payment solution to Brazilian merchants.”

Requirements for Using ‘Tap to Pay’

To use Tap to Pay, one must have an iPhone XS or later with the latest iOS version, according to Apple. The merchant also needs to install the partner app on their phone to carry out transactions. CloudWalk, a fintech company that manages the InfinitePay machines, is the first institution to offer the feature to its customers in Brazil.

Future Prospects for ‘Tap to Pay’

More payment platforms are expected to make the feature available to their business customers soon. The next ones on the list are Nubank, SumUp, Granito, and Stone, as informed by the technology giant, Apple. This expansion of the Tap to Pay feature is anticipated to provide an easier and more secure method for businesses of all sizes to accept payments, contributing to the growth of entrepreneurship in Brazil.