

Reports have emerged that Meghan Markle, the Duchess of Sussex, is considering a return to social media. This move is speculated to be part of a broader strategy to reshape her public image and engage directly with her global audience. However, industry experts warn that navigating the pitfalls of such a decision could be a challenging endeavor for the Duchess.
Markle’s anticipated return to Instagram could prove to be a lucrative venture, with potential earnings of up to seven figures per post. Before her departure from the platform in 2020, she had a following of 9.4 million people on her joint account with Prince Harry, which was deactivated following their decision to step back from their roles as senior working members of the British Royal Family. The rumoured handle for her new account, ‘meghan,’ has already amassed a following of over 123,000, despite not having any posts yet.
While her return to social media could provide Markle with a valuable platform to voice her passions and promote her projects, experts caution that she should be mindful of potential pitfalls. Mark Boardman, CEO of MarkMeets, has highlighted the importance of carefully planning each post to ensure that it aligns with her personal and professional goals. He further advised her to avoid content that could be perceived as cryptic, egotistical, or overly focused on her royal past, as it might attract negative attention.
Simultaneously, rumors are circulating that Markle is contemplating writing her own memoir, following in the footsteps of her husband, Prince Harry. This prospective venture has sparked debate among industry insiders regarding the potential content of such a book. Experts suggest that while juicy gossip about the Royal Family might make for an interesting read, it could also ignite controversy and further the rift between Prince Harry and his family.
As Markle navigates these potential endeavors, she faces a delicate balancing act. On one hand, she will need to satisfy the public’s curiosity and the publisher’s desire for a commercial success. On the other hand, she needs to avoid further controversy and maintain a positive image. This, experts argue, will require careful planning and strategic decision-making.
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