Drew Barrymore and Justin Bieber Unveil Exclusive Drew x Drew Fashion Collection

Drew Barrymore and Justin Bieber launch a fashion collaboration, Drew x Drew, featuring photography-based designs with never-before-seen images from Barrymore's personal collection. The collection will be released in a series of drops, available exclusively on the Drew House website.

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Waqas Arain
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Drew Barrymore and Justin Bieber Unveil Exclusive Drew x Drew Fashion Collection

Drew Barrymore and Justin Bieber Unveil Exclusive Drew x Drew Fashion Collection

Actress and television host Drew Barrymore has teamed up with pop sensation Justin Bieber to launch a unique fashion collaboration called Drew x Drew. The collection, which was officially announced on the May 2 episode of The Drew Barrymore Show, features photography-based designs showcasing never-before-seen images from Barrymore's personal collection.

The Drew x Drew collection seamlessly blends Barrymore's passion for photography with Bieber's streetwear brand, Drew House. Barrymore, who boasts an impressive personal photography collection of 25,000 to 30,000 images, carefully selected 10 photos from an initial pool of 20 to 30 options to be featured in the line. The chosen images capture candid moments of the actress enjoying life in various real-world scenarios, such as attending concerts and spending quality time with friends.

What truly sets this collection apart is the raw and authentic nature of the photographs. "There's no photographer involved, there's no hair and makeup, they're just real-life scenarios that no one else has ever seen," Barrymore explained during the show. Barrymore said, "I wanted to bring them out for the first time exclusively for Justin and Drew House."

This collaboration marks the second time Barrymore and Bieber have joined forces in the fashion world. In 2019, they worked together on a Drew House collection that featured a graphic tee adorned with a photo of a young Barrymore from the beloved 1982 film E.T. the Extra-Terrestrial. "Drew House has made T-shirts with my face on it before and we've collab'ed before," Barrymore said, reflecting on their previous partnership. "This collection was really loved and very meticulous because rather than sourcing other images, I went into my personal photography collection."

The Drew x Drew collection will be released in a series of drops, with additional pieces being made available over time. Fans and fashion enthusiasts can purchase the exclusive line solely through the official Drew House website, thehouseofdrew.com. Barrymore expressed her enthusiasm and anticipation for the launch, stating,"Today is a very special day for me because we've been working on it for a very long time and it's actually here and it's ready to come out."

Bieber first launched Drew House in January 2019, offering a range of casual clothing items such as T-shirts, sweatshirts, and shorts. The brand also introduced a collection of beige corduroy pieces featuring the Drew House logo and a playful smiley face. The collaboration with Barrymore brings a fresh and nostalgic perspective to the brand, infusing it with a sense of personal storytelling through the carefully curated photographs.

Drew x Drew collection is preparing to make its debut, fashion enthusiasts and fans of both Barrymore and Bieber eagerly await the opportunity to own a piece of this unique collaboration. The collection's blend of photography and fashion promises to strike a chord with those who appreciate the personal touch and intimate glimpses into Barrymore's life. With the exclusive nature of the line and the anticipation surrounding its release, the Drew x Drew collection is set to make a significant impact on celebrity fashion collaborations.

Key Takeaways

  • Drew Barrymore and Justin Bieber launch fashion collab "Drew x Drew".
  • Collection features never-before-seen photos from Barrymore's personal archive.
  • Photos showcase candid moments of Barrymore's life, without hair/makeup or photographers.
  • Collection will be released in series of drops, available only on Drew House website.
  • This is the second fashion collab between Barrymore and Bieber, following 2019's Drew House collection.